Pinkathon Pinkathon Pinkathon

Sponsors for Bajaj Electricals Pinkathon Delhi 2018
Presented By Colors

Electricals Limited Logo New (V)
Title Sponsor

Bajaj Electricals Ltd (BEL) is an Indian consumer electrical equipments manufacturing company based in Mumbai, Maharashtra. It is a part of the 380 billion (US$5.7 billion) Bajaj Group. It has diversified with interests in lighting, luminaries, appliances, fans,LPG based Generators, engineering and projects. Its main domains are lighting, consumer durables, engineering and projects. Lighting includes lamps, tubes and luminaires. Consumer durables include appliances and fans. Engineering and projects include transmission line towers, telecommunications towers, highmast, poles and special projects, and others include die casting, wind energy & solar energy. Some notable project includes lighting works at the Commonwealth Games stadium and the Bandra Worli Sea Link.

Presented By

Intimate Hygiene Partner

VWash Plus is the official Intimate Hygiene Partner of Pinkathon. VWash has been immensely successful in its endeavour to empower women with the right knowledge & understanding about vaginal hygiene. VWash Plus, the expert intimate hygiene wash, is infused with lactic acid & delivers the ideal vaginal pH of 3.5, thereby keeping dryness, irritation & itching of the vaginal area at bay & preventing vaginal infections. Its daily use helps maintain the ideal vaginal health pH thereby enabling women to lead a happy, confident life.

Nutrition Partner

Enerzal a brand of FDC Limited is a balanced energy dink, specially designed to replenish Energy and body salts lost through sweat; which help to prevent dehydration and perform better and longer.

Enerzal provides glucose & Sucrose for instant & sustained energy along with 5 vital salts- Sodium, Potassium, Magnesium, Calcium and Chloride.

Enerzal contains ideal balance of carbohydrates which is 7% of glucose and sucrose. Its isotonic nature helps in faster absorption of fluid. Also a combination of Glucose & Sucrose helps to prevent fatigue in better manner as compared to the other Energy drinks which usually provide high glucose / sugar.

5 essential salts present in Enerzal are necessary to prevent muscle cramps & maintain optimum water and electrolyte balance. This helps to restore blood volume, improves blood circulation and prevents dehydration.

Enerzal does not contain any preservatives, caffeine, and artificial sweetener thus suitable for all age groups and could be used without any side effects.

Fitness & Training Partner

India’s leading fitness brand, Reebok has a pan-India presence across 119 cities and online presence with With a strong commitment to its core philosophy ‘Fitness is Life’, the brand is committed to growing the fitness category with products in the running, training and studio (dance, aerobics and yoga). The brand has struck a chord with consumers through its exciting fitness initiatives and the ‘Be More Human’ campaign that inspires people to be fitter physically, mentally and socially.

Apollo Foundation
Healthcare Partner

The vision of Dr. Prathap C Reddy, the Founder of Apollo Hospitals Group is what translates into the mission of the Apollo Foundation, which is, “to create meaningful interactions with people of our society, and help enhance their quality of life in every way we can.”

We have always strongly believed in pioneering social initiatives that help surpass barriers and make a real difference. With an aim to upgrade the standards of healthcare across various regions, we have started several impactful programmes that cover rural development, healthcare, research in healthcare, education, skill development and vocational training.

In addition to this, Apollo Foundation also works extensively in the areas of Pediatric Cardiology, Cancer Care, Cardiovascular Risk Awareness, Hearing Impairment, Medical Awareness Campaigns, Distance Healthcare and Disaster Relief Programmes. With organizations like SACHi, The Billion Hearts Beating Foundation, SAHI, CURE, and other doctor charities supported by Apollo doctors, Apollo hospital aspires to be a socially responsible corporate citizen in order to bring quality healthcare within the reach of all people regardless of their geographic location or economic status.

Hydration Partner

Bisleri is the exclusive hydration partner for Pinkathon. Bisleri the most trusted brand in India . It dominates the consumer mind when it comes to packaged drinking water. Infused with minerals and water purified with rigorous high end process. Bisleri is committed to satisfy hydration needs of Indians with range of various SKU suitable for different occasions.

Supported By

Energy Partner

Luxury Partner

Immerse yourself in the vibrant and exciting atmosphere of the capital city with a relaxing stay at Aloft New Delhi Aerocity. The stunning aesthetics of this property illustrates the ideal culmination of contemporary and futuristic infrastructure. It is located in the convenient area of Aerocity, making it accessible to all of the most popular areas of the city. The hotel attracts many clients from across the country and globe through its renowned culinary expertise, offering diners an experience in luxury, food and beverages.

Whether you are visiting the city on business or pleasure, Aloft caters to your every need. With areas tailored to suit work and relaxation, you will never find any trouble for a suitable environment catering to your specific needs.

The hotel is equipped with a picturesque lobby that provides the property with a refreshing dash of color. It is naturally lit and adorned by artifacts and pieces of art that have been carefully selected to suit the brand and its ideology. Together with the stylish furniture and flooring, it serves as the ideal entry point for the hotel and illustrates to the guests the care and quality that has gone into the workmanship.

Art Information: The entire art scenario in the property has been carefully curated with a unified message transcending through all the art pieces – Courage to Innovate. Aloft is at the forefront of a concept that sees the mix of space usage for business and social at its very core. The hotel is designed to take you through a journey transcending from Business to Social, in a matter of minutes. This is a property where business can be mixed with pleasure and power point presentations can turn into fun cocktail conversations with friends, within the comfort of the same property- without ever having to step out.

Proud to Partner with

Devieka Bhojwani has been instrumental in setting up The ‘Women’s Cancer Initiative-Tata Memorial Hospital’ in 2003, in partnership with the Tata Memorial Hospital, Mumbai one of India’s leading cancer hospitals. Over the past few years, the foundation has broadened the scope of its activities with focusing on other Women’s Cancers such as cervical, ovarian & Oral Cancers.The foundation also funds path-breaking research at the Tata Memorial Centre to find causes and cures to women related cancers.

An Initiative By

The Mission of the United Sisters Foundation is to encourage, motivate and facilitate a greater understanding of the importance of mental, physical and emotional health and well being to individuals, families and all levels and sections of society.

The Vision of the United Sisters Foundation is to empower women across the country coming together on one platform to actively contribute to a positive movement of change.

The Agenda of the United Sisters Foundation is to organize community activities, fund raisers and awareness drives to support and promote all women’s causes.

Now in its 5th year, the Pinkathon, organised by the United Sisters Foundation and conceived as more than just a running event, will see a participation of more than 75,000 women across 8 cities. Right from the start, the Pinkathon was developed more as a community project to spread awareness of the importance of an active lifestyle for women and health issues that put women’s lives at risk.

At the core of this pan India project is the run in each city, built around which are year round training sessions, free offers of medical check ups and mammograms for all participants, training work shops and counselling sessions for various marginalized communities and even a symbolic planting of 1000 trees in each city to make a stronger connection between the health of each individual and the health of the environment.

Another green initiative is to encourage the participants to make the eco friendly choice of drinking from a reusable cup rather than a disposable plastic bottle on the route. These initiatives, developed by the United Sisters Foundation, are unique to the Pinkathon and are not practiced in any other running event in the country.

The inclusive and empowering nature of this project has encouraged an unprecedented response from women across the length and breadth of the country, from Delhi to Chennai and Mumbai to Guwahati. Even though the focus is more on community building, the Pinkathon sets the standard for other running events, whether it is participant feedback, social media activation, community outreach, eco friendly/green initiatives or professional management.

Event Promoted By

At Maximus Events, we believe that marketing programs and events have the greatest impact and best results when they are designed ‘Target First’. Our approach starts with the desired result and then builds the campaign from there – calculated, targeted and done with purpose. We aim at offering our clients the peace of mind that comes with having a solid, secure and professional organization dedicated to creating exemplary productions and events.

Supported By

The Phonographic Performance Ltd. (PPL) owns, as assignee, and exclusively controls public performance rights and radio broadcasting rights in more than 5 lakh songs (sound recordings) in Hindi, Telugu, Tamil, Bengali, Punjabi, Marathi, Malayalam, Bhojpuri and other Indian languages, including both film and non-film songs such as Ghazals, devotional, folk, pop, classical, etc, of its more than 250 members, who are music labels.

The India Performing Right Society Limited (IPRS) is a representative body of Owners of Music, viz. The Composers, Lyricists (or Authors) and the Publishers of Music and is also the sole Authorized body to issue Licences for usage of Musical & Literary works within India by any person. At present we have around 3500 plus members more than 10 Millions film music and non-film music, Pop, Rock, Ghazals, Bhajans or Classical music and international music of more than 100 countries.

Live Performance and recorded Music through any medium in any commercial place/premises (Like. Hotels / Open grounds / Stadiums / Restaurants / Bars / Malls / Departmental stores / offices / Banks / Gym etc. Any other public places require to obtain mandatorily the Licence from “The Indian Performing Right Society Ltd (IPRS)”.

Bajaj Green csr
Green Partner

Change Partner

US Polo
Apparel Partner

Photography Partner

Delhi School of Photography offers specialised courses covering all genres of photography from basic to advanced photography learning, where seeing and capturing a subject is instilled into the aspiring photographer.

DSP is a result of many years of Photographic work and research into the learning of photography so as to be able to induce inspiration in the student, and not just basic know-how of the camera and other related processes involved in photography.

We have been teaching photography since 2009. The faculty at the institute are all professional photographers who are all very well known.

Courses have been developed in graded Modules so that the aspiring photographer can go through various courses in tandem to become either an Advanced Amateur or a Professional Photographer.

Some of the popular courses include the Foundation course, Fashion photography, Food Photography, Nature & wildlife, Still Life Photography and the one year Diploma.

Delhi School of Photography is located in the heart of South Delhi at E – 6, ff, Kalkaji, New Delhi 110019.


Wellness Partner

Fujifilm established in 1934 has believed in Innovation and creation of new values through leading edge and proprietary technologies. The company utilized its core technologies and diversified to form six new business fields: “Healthcare”, “Highly Functional Materials, “Document Solutions”, “Graphic Arts”, “Optical Devices” and “Digital Imaging”.FUJIFILM India as a firm believer in sophistication, the company continues to work hard to provide the Indian consumer the best products and services.

In the field of Healthcare, Fujifilm is a major player in diagnostic equipment with a wide range of X-ray, mammography, endoscopes and medical IT software utilizing the medical imaging technology. Fujifilm is proud to have such range of medical equipment that aids early detection of lung, stomach, colorectal, and breast cancer, thus saving lives. Fujifilm’s Computed radiography system has a 50% share in the Indian market. For Breast Cancer in particular, Fujifilm had introduced its revolutionary product Amulet Innovality – a highly advanced breast cancer diagnostic machine with 50 micron resolution, 3D image quality and advanced. Early diagnosis has been the biggest draw and also the fact that this machine is designed in a way to ensure there is minimal pain and discomfort. This design improves the patient comfort during mammograms significantly.

FM Radio
Radio Partner

Red FM is an Indian FM radio brand, with stations broadcasting at the frequency 93.5 megahertz in the cities. It was launched in 2002, playing a mix of Hindi and English songs. It is India’s largest and most awarded radio network with 50 stations and 128 awards.

Health Partner

Corcal Bone and Beauty is a unique calcium supplement specially for women, made from 100% natural coral grains. It contains more than 70 trace minerals like Gold, Silver, Zinc, Iron, and Selenium. As per Ayurveda, Praval (Coral) is a Navratna that helps strengthen bones and maintain healthy hair, skin, and nails.

Venue Partner for Mother Daughter Obstacle Race

Sportage Arena, Managed by MAYZ foundation, is a collaboration of Ayta Sports Pvt. Ltd and Sports Mitra Events. Mayz foundation aims to scout and nurture young talent in hopes of raising the level of Indian sports through academies, personal training, player career advancement and events. Currently, Sportage has a an 11 aside football field, 9 aside football field, 7 aside football field and a 5 aside artificial turf all managed and installed by Ayta Sports. There are 2 cricket fields that will be operational by November and managed by Sports Mitra Events.

In the upcoming years, Sportage Arena will be equipped and operational for all major sports such as badminton, basketball, tennis.

Farzi Cafe
Hosted By

Gifting Partner

Gifting Partner

Founded by mother daughter duo Jacqueline and Ayesha, ayesha accessories stands for the girl in progress. We are a vibrant and fast expanding brand. We bring you limited-edition designs that cut through the noise. ayesha is about YOU: your world, your dreams and your love! Sensational shades, brilliant bags, hip hats, jaw dropping jewellery and other fun, fantabulous fashion essentials, which make sure they express exactly how YOU feel.

Cycle Partner

Firefox Bikes is a leading name in the premium bike segment in India. Firefox caters to all age groups and segments of biking from MTB, Road, Hybrid, BMX to Kids. It has tie-ups with various international brands for bikes and accessories like Tern, Shimano, Saris, Finish line. Firefox Bikes has also co-branded with Swiss Military for its bike range. The USP of Firefox Bikes is that it offers complete biking solutions of international standards to its customers under one roof. Firefox enjoys a solid market position as it offers a wide range of over 75 bike models which caters to all age groups. The company targets its products at HNI, young urban adults and kids.

Gifting Partner

Azafran Innovacion is an established group in the organic industry, admired for dedication to organic ingredients & quality products. Azafran’s commitment to the environment is reflected in their product range. All their product lines are created using nature’s purest ingredients that are grown, harvested, extracted and processed at their own facilities to ensure maximum purity. Their products are created with one goal – to surround you with nature and promote healthier lives across the planet. Azafran’s verticals are Organic Personal Care, Cold pressed cooking oils & Olive Oils Organic crayons, Homecare & Wellbeing magazine – a collection of quality through variety and scope. Made using sustainable and bio-degradable ingredients Azafran’s products are safe for people and the planet.

Beauty Partner

This is a company that puts mascara on lashes and food on the tables. That fights wrinkles with one hand and Breast Cancer with the other. That knows the value of a perfect lip, but still opens its mouth and speaks out against Domestic Violence and for women’s financial independence. This is the company that not only brings beauty to doors, but also opens them. The company that supports 6 million Representatives worldwide. This is Avon. The company that for more than 125 years has stood for beauty, innovation, optimism and above all for women.

Avon’s Commitment to breast cancer causes grows bigger every year. As a business, it is involved with breast cancer for 26 years as part of its commitment to improving the wellbeing of women globally.

Gifting Partner

When you’re looking for stylish clothing which is extremely feminine, HANEET BHASIN VOHRA has designs ready for you to try from. Her styles are wearable, comfortable and fall gracefully.

Dresses, gowns, skirts, tops and jackets, all in cuts to make your body look shapely while subtly covering the problem areas – be they love handles, wide hips, a tummy or heavy arms.

How does she achieve this?

The skirts have inbuilt tummy tucks, so light, you can’t tell. A huge variety of sleeve designs camouflage heavy arms and also add to the style quotient.

Problem areas are taken care of by the cuts in such a way that the clothes fit so gracefully, she almost guarantees no bulges…..however large the size….no bulges!

A beautiful range in black, vibrant colours and colours that complement the Indian complexion are all on display at her studio in New Delhi. There are 2000 garments on display at the studio.

She does all sizes from Small to XXXXXL. She believes that every body shape can be enhanced with the right clothing and often phrases this saying ” CLOTHING CAN BE MAGIC.




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